The Australian Tourism Data Warehouse (ATDW) is a database for Australia’s tourism operators to use to easily promote their business or events across numerous digital platforms. Overseen by VisitCanberra and the other Australian State Tourism Organisations, ATDW contains quality controlled Australian tourism information designed to attract tourists and increase visitor numbers and expenditure.
VisitCanberra uses ATDW content on their websites and booking systems. Without an ATDW listing, your information can’t appear on the visitcanberra.com.au website.
An ATDW listing has many benefits for tourism operators. These include:
Appear on the VisitCanberra website which receives about 1.5 million visitors annually
The ease of a one-off listing that can appear on other travel and tourism websites
Listing on ATDW is completely free for ACT and NSW operators
No need to duplicate your information for Destination NSW if you are near the New South Wales border
The ability to update your information for multiple marketing platforms quickly and easily in one place
Be guided to provide customers the information they want
Approved events will be listed on visitcanberra.com.au and events.act.gov.au. Listed events may also be considered for inclusion in VisitCanberra's print and online publications and may also be provided to other publications and tourism information providers. Event listings are subject to editorial discretion. Only suitable tourism events will be included in online and print publications.
VisitCanberra’s consumer advertising uses visitcanberra.com.au as the primary call to action, therefore it is vital that your information in ATDW-Online is current, engaging and relevant.
VisitCanberra lists businesses and events on visitcanberra.com.au with a strong leisure tourism focus and the best potential to attract interstate visitors.
Are you located in the ACT or within a 60km radius?
Participating operators must be located and/or operate their business within Australia.
To be listed on visitcanberra.com.au, your offering must be located in the ACT or within a 60 kilometre radius. If you have already listed your business or event with Destination NSW, there is no need to create another listing. The Australian Tourism Data Warehouse shares content between state tourism organisations and their websites.
VisitCanberra also promotes a limited number of selected highlights from the Alpine Region, South Coast and Tablelands Region. These experiences are chosen in conjunction with the appropriate Regional Tourism Organisation (RTO). Any correspondence regarding those listings should be directed to the RTO, not to VisitCanberra. RTOs can reference their featured listings' eligibility and other criteria in the Regional Listing Policy.
Do you fit into one of the ATDW categories?
ATDW listings must belong to one of the following categories:
Food and Drink
A tourism operator also must meet their category-specific eligibility criteria before registering.
Purely web based/virtual businesses
Accommodation booking services
Businesses who only list on booking websites and don’t have their own digital presence
Human resource providers e.g. Cleaners
Wholesalers or inbound tour operators
Travel insurance providers
Outdated business listings
Any business listing which has not been updated for 12 months or longer will automatically be disabled. It is the operator's responsibility to ensure all their information and photos are current.
Once you’ve confirmed your eligibility, please check the Requirements and Guidelines.
When you have all the information that you need to list, please go to atdw-online.com.au.
If your organisation has listed businesses/events with us before, please select Login.
Reminder: your username is your email address.
If your organisation has never listed with us, please select Register and then choose Account Type Tourism Operator. Follow the prompts to add your organisation’s contact details and users to your account, then add the listing information.
Only one product per listing
Each ATDW listing must only contain one product. i.e one hotel, one event, or one tour company. Businesses operating multiple products must list each one independently within the relevant product category.
Listing approvals take 1-5 business days from the time you submit them for review.
You will receive an automated email once your listing has been approved.
Your listing will appear on visitcanberra.com.au the morning after it has been approved.
If you have any questions about ATDW or need assistance please contact:
Digital Database Coordinator
P: 02 6205 0029