The latest Tourism in the ACT Snapshot has just been released based on the latest Tourism Research Australia (TRA) National and International Visitor Surveys for the year ending December 2018. The data shows Canberra welcomed 5.21 million overnight and day trip visitors during the year, who spent $2.84 billion in expenditure including a record amount in overnight expenditure of $2.496 billion (indicating we reached our Tourism 2020 target of $2.5 billion in overnight expenditure two years early).
The latest visitor surveys for the year ending December 2018 shows the ACT welcomed 3.0 million domestic and international overnight visitors for the period; 2.75 million domestic overnight and a record 252 international overnight visitors, alongside 2.2 million domestic day visitors making the year ending December 2018 very successful for visitation.
These visitors spent record combined total of $2.84 billion, including record amounts of expenditure for both domestic and international overnight visitors, making it a hugely successful year for all visitor expenditure in the ACT.
The latest results reflect the ACT Government’s commitment to increasing visitation alongside length of stay and yield, and to continually grow the visitor economy in line with our long term tourism strategies. VisitCanberra’s One Good Thing After Another marketing platform and enhanced travel trade engagement are among the activities taking place. In addition, cooperative work with key international airline partner Singapore Airlines continues, alongside domestic partnership work with Tigerair Australia.