Due to the success of the China Now workshops held last year, CIT will be holding further sessions on Tuesday 4 April 2017.
Participants can attend one of two workshops either 9.00am – 12.00pm or 1.00pm – 4.00pm.
Each workshop will cover topics such as:
- China knowledge – what do you already know?
- Inbound China visits – major market segments and generation travel;
- Travel patterns – why they travel, motivations and drivers for their personalised choice;
- Ctrip – what is it, how current booking engines already connect with Ctrip;
- Communication and marketing – WeChat and m-commerce;
- Getting your product ready for the international market;
- Equivalence in standards in comparison to Australia – hotels, restaurants, attractions, retail;
- Hints and tips to engage Chinese visitors.
The cost to register is $99 per person.
For more information or to enrol please contact Sharyn McKay on 6207 3647 or email sharyn.mckay@cit.edu.au.