VisitCanberra presented to more than 40 key trade representatives at Tourism Australia’s Product Development Forum in Singapore on 23 February 2018.
The Forum aimed to educate buyers attending Australian Tourism Exchange (ATE) on new product, as well as educate other Singapore-based travel trade on new Australian product and experiences.
VisitCanberra used the opportunity to raise destination awareness and educate the trade on key Canberra experiences, events and products relevant for the Singaporean market. We also provided an update on all industry partners attending ATE.
Following the event, Tourism Australia conducted a survey which found that 100% of attendees were satisfied or very satisfied with the event and presentations.