Tourism Australia has created a four-part video series looking at how the Australian tourism industry can get the most out of social media.
In their first episode Tourism Australia’s head of social media, Nick Henderson, talks to Facebook’s head of travel for Australia and New Zealand, Paul Nahoun, to discuss platform changes, tips and tricks to help you get the most out of the platform and what resources are available to you.
The first episode is available here. Be sure to take advantage of other free resources about best practice on Facebook including:
- Facebook Blueprint: Free online training for advertising on Facebook
- Facebook for Business
- Facebook Help Centre
To find out how to best work with VisitCanberra’s channels, see our guide to #VisitCanberra content.