VisitCanberra has launched a WeChat page joining the leading social media platform in China with more than 846 million users.
WeChat is the most popular way for travellers to share new experiences, so launching an account is instrumental to increasing awareness of Canberra to new audiences. It will be a key tool for promotion to the top market for international arrivals moving forward, and will significantly increase promotion of the region to the Chinese visitor market.
We’re already posting articles and promoting our account, so if your business already has a WeChat account, you can simply scan the QR code to follow VisitCanberra.