Jennifer Bruce

Jennifer Bruce
Regional Manager, ATEC NSW, ACT & South Queensland

Jennifer is a strategic partnerships and stakeholder engagement specialist with over 15 years’ experience in inbound, outbound and domestic trade distribution and marketing, predominantly in the tourism and hospitality sectors. Currently, as the Regional Manager for NSW, ACT and South Queensland for ATEC, Jennifer assists many Australian tourism products in elevating their offering for suitability to international markets. With a passion for creativity and finding the most effective solutions for all stakeholders, Jennifer balances professionalism and personality with every challenge- relishing the opportunity to maximise partnerships across all levels of government and business with her extensive experience.

ATEC’s recent partnership with the team at VisitCanberra has helped local businesses and organisations understand what is required to become tourism trade ready, including how to be the most ‘ATE-ready region’ and how to maximise opportunities in specific inbound markets such as India.