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VisitCanberra Content Library Spring Clean
As we round out spring, now’s the perfect time to spring clean your assets. Did you know that VisitCanberra’s Content Library has over 2000 registered users, and frequently sees more than 500 items ordered per…
Indian Influencers Spotlight Canberra’s Vibrant Charm
VisitCanberra recently partnered with Tourism Australia to deliver a high impact social media moment for Indian consumers, putting both Australia and Canberra under the Instagram spotlight. VisitCanberra had the opportunity to host three celebrity influencers…
New airline partnerships
VisitCanberra is pleased to announce two new marketing partnerships with Link Airways and Fly Pelican to promote visitation to the Territory. From 18 September, Link Airways commenced direct flights between Coffs Harbour and Canberra, providing…
Marketing Activity in India – 12 Month Snapshot
As one of VisitCanberra’s key international markets, marketing activity in India has ramped up over the past 12 months. Latest Visitor Arrival Data, for year ending December 2023, shows that visitation from India is at…
Partnership with Jetstar to drive winter demand
Last week VisitCanberra, partnered with Jetstar on further campaign activity in Brisbane. Showcasing a range of winter experiences and events in Canberra, the campaign aims to support the inaugural Brisbane service and drive demand for the…
Destination marketing activity embraces winter in Canberra
VisitCanberra is continuing its more than campaign across key domestic markets of Sydney, regional New South Wales, Melbourne, and Brisbane. Showcasing winter experiences across the core pillars of arts and culture, food and wine, and…
VisitCanberra partners with Broadsheet
VisitCanberra is partnering with Broadsheet to position Canberra as the cultural capital of Australia and a must-visit for short breaks. Leveraging its authority, credibility and influence in the cultural space, Broadsheet will create a content…
#HolidayHereCBR Campaign Update
Coinciding with Valentines Day, approximately 50 local influencers were invited to take part in tourism experiences and show Canberra some love by sharing what they love about Canberra, with their loved ones, celebrating the parts…
We’re chatting with China – WeChat now live
VisitCanberra has launched a WeChat page joining the leading social media platform in China with more than 846 million users.
Getting the most out of your social media channels – part two
Tourism Australia has created a four-part video series looking at how the Australian tourism industry can get the most out of social media.