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Marketing Activity in India – 12 Month Snapshot

As one of VisitCanberra’s key international markets, marketing activity in India has ramped up over the past 12 months. Latest Visitor Arrival Data, for year ending December 2023, shows that visitation from India is at…

Article Industry International Social media

Partnership with Jetstar to drive winter demand

Last week VisitCanberra, partnered with Jetstar on further campaign activity in Brisbane. Showcasing a range of winter experiences and events in Canberra, the campaign aims to support the inaugural Brisbane service and drive demand for the…

Article Campaigns Media Partnerships Social media

Destination marketing activity embraces winter in Canberra

VisitCanberra is continuing its more than campaign across key domestic markets of Sydney, regional New South Wales, Melbourne, and Brisbane. Showcasing winter experiences across the core pillars of arts and culture, food and wine, and…

Article Campaigns Social media

VisitCanberra partners with Broadsheet

VisitCanberra is partnering with Broadsheet to position Canberra as the cultural capital of Australia and a must-visit for short breaks. Leveraging its authority, credibility and influence in the cultural space, Broadsheet will create a content…

Article Media Partnerships Social media

#HolidayHereCBR Campaign Update

Coinciding with Valentines Day, approximately 50 local influencers were invited to take part in tourism experiences and show Canberra some love by sharing what they love about Canberra, with their loved ones, celebrating the parts…

Article Campaigns Social media

We’re chatting with China – WeChat now live

VisitCanberra has launched a WeChat page joining the leading social media platform in China with more than 846 million users.

Article International Social media

Getting the most out of your social media channels – part two

Tourism Australia has created a four-part video series looking at how the Australian tourism industry can get the most out of social media.

Article Social media

The gnome conquers the Gong

Floriade’s fabulous pink gnome hit the streets of Wollongong last week to promote the upcoming festival and spring activities in Canberra.

Article Events Social media

Getting the most out of your social media channels

Tourism Australia has created a four-part video series looking at how the Australian tourism industry can get the most out of social media.

Article Social media

Canberra Blooms for Floriade

To celebrate the citywide celebration that is Floriade, we have compiled some ideas for how your business can bloom during the event period.

Article Events Social media