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VisitCanberra campaign live across India

Last month, VisitCanberra kicked off its second brand campaign in India to promote Canberra as a different kind of capital, targeting Mumbai, Delhi and Bangalore. The campaign is designed to strengthen awareness of the ACT…

Article Campaigns Industry International

Partnership with Jetstar to drive winter demand

Last week VisitCanberra, partnered with Jetstar on further campaign activity in Brisbane. Showcasing a range of winter experiences and events in Canberra, the campaign aims to support the inaugural Brisbane service and drive demand for the…

Article Campaigns Media Partnerships Social media

Destination marketing activity embraces winter in Canberra

VisitCanberra is continuing its more than campaign across key domestic markets of Sydney, regional New South Wales, Melbourne, and Brisbane. Showcasing winter experiences across the core pillars of arts and culture, food and wine, and…

Article Campaigns Social media

Top Tourism Town 2022 Awards nominations open to Canberra Region

The Canberra Region Tourism Industry Council is now calling for nominations for the Canberra Region’s Top Tourism Towns across three categories for 2022. This is the inaugural year the Canberra Region has been involved in…

Article Awards Campaigns General

VisitCanberra partners with Expedia Group

VisitCanberra and Expedia Group will partner across the next 6 months with multiple bursts of activity to encourage travel to the Territory from key domestic markets. Activity will leverage VisitCanberra’s new destination marketing platform, more…

Article Campaigns Partnerships

VisitCanberra’s new destination marketing platform enters phase two

VisitCanberra’s new destination marketing platform, more than, has now entered Phase Two of paid advertising. Encouraging visitation from New South Wales and Victoria, including Sydney and Melbourne, the campaign continues to reveal the unexpected layers…

Article Campaigns

VisitCanberra partners with airlines to drive travel to the Territory

VisitCanberra is currently in market with four partnership campaigns encouraging travellers from Queensland, New South Wales and Tasmania to book now and discover more than they expect in Canberra. All campaigns are using VisitCanberra’s new…

Article Campaigns Partnerships

VisitCanberra’s new destination marketing platform has launched

Visitors and locals alike are invited to connect with the Canberra and region tourism industry through VisitCanberra’s new destination marketing platform, more than. Beyond an advertising campaign, more than will inform the region’s tourism marketing…

Article Campaigns Industry

Tourism Australia rolls out its new international recovery campaign

The first phase of Tourism Australia’s new international recovery campaign, ‘There’s Still Nothing Like Australia‘, was launched by Australia’s Tourism Minister, Simon Birmingham this week.

Article Campaigns International

#HolidayHereCBR Campaign Update

Coinciding with Valentines Day, approximately 50 local influencers were invited to take part in tourism experiences and show Canberra some love by sharing what they love about Canberra, with their loved ones, celebrating the parts…

Article Campaigns Social media